Marketing Checklist for Electrical, Fire & Security Companies
A comprehensive checklist for Internet Marketing for Electrical, Fire & Security Companies
Our Internet Marketing Checklist covers the key areas to focus on to ensure your Electrical, Fire or Security company makes best use of the internet to increase your leads, enquiries and revenues.
- Website Conversion
- Search Ranking
- Google Maps
- Online Advertising
- Social Media
- Measuring Results and ROI
The checklist covers the key areas Electrical, Fire & Security Companies should pay attention to in their marketing:
1. Website Conversion
The key things you need to do to ensure your website is optimised to convert visitors into callers.
2. Search Ranking
The 7 most important actions to ensure your website ranks well in search engines for your services and location.
3. Google Maps
The Google Maps 3 Pack gets a large number of clicks. Here are the key steps to appearing on it in your local area.
4. Paid Advertising
A lot of companies waste large sums on ineffective advertising. Our checklist shows the 6 most important actions for success with online adverts.
5. Marketing Automation
Using a system for all areas of your marketing will ensure leads are handled correctly, new enquiries followed up quickly and past customers engaged with on a regular basis.
6. Measuring ROI
The key measure of all marketing is your return on investment. The Electrical & Security Contractor checklist shows the 5 most important things to track to measure the return on your investment.