Marketing for Electricians
Specialist Web Design, SEO and Online Marketing for Electrical Companies
Complete Online Marketing Services for Electricians
Are you an electrical company looking to grow your online presence? At Electrical Marketers we specialise in helping electrical companies succeed online with a complete digital marketing packages, with all the elements you need to grow your business.
We are a passionate team of creative, technical and search marketing experts. We work hard to deliver exceptional online solutions to fulfil your business goals. For us, marketing is all about providing measurable results for our clients.
With more than 20 years’ experience in all aspects of marketing, we are well placed to provide the most up to date thinking in this ever changing digital arena.
We make sure that your customers can find you online when they are searching for electrical services in your area and that you make the best use of the internet to increase enquiries and revenue.
Marketing Services for Electrical, Fire & Security Companies
Website Design for Electricians
Your website design is essentially the first impression that someone gets when they land on your website. We will help you build a website that delivers results and gives you a steady stream of new enquiries.
Once you are happy with the look of your website there are some important steps you can take to make sure your website is optimised from a search engine perspective. We will work through every page of your site making sure it is fully optimised to ensure you are found online.
It is highly likely that your website will be viewed via a mobile or tablet device so it is essential that your website is built to be viewed on these screen sizes as well as a desktop. All our websites are fully responsive and built to be viewed on any screen size.
SEO for Electricians
If you’re not showing up on page 1 of Google for the electrical services you offer in your local area then you are missing a major opportunity. Ranking well in Google for local searches for popular keywords like “electrician near me” and “emergency electrician” will guarantee quality enquiries every week.
Search Engine Optimisation is a way of getting your business found in your local market and there are a number of areas that you can cover for this.
At Electrical Marketers we specialise in working through the key components that help to improve your search ranking and continually update, monitor and review your SEO campaigns.
Advertising for Electricians
Online Advertising and Pay-Per-Click advertising can help your electrical company get results fast. Google and Facebook are the primary channels and they can help you get a steady stream of new enquiries.
Advertising can be especially effective if you are trying to communicate a single sales message – for example – EV Charger Installation as we will combine the advertising with a bespoke landing page and clear call to action making it easy for your customers to find and act on the information and services that they need.
Online advertising can be a great sales tool as it gives predictable results and measurable returns so that you know exactly how much each lead is costing you and what is working and what isn’t.
Email Marketing for Electricians
Email marketing is a good way to send information to your customer database to keep your electrical business front of mind. A single email rarely works, so we can help you set up campaigns that send regular emails to build interest over time.
The majority of emails are read on mobile devices so we create templates that respond to the screen size. Our copy writers can help you to produce email messages that appeal to your audience and result in high conversion rates.
We know the best ways of sending emails that aren’t blocked by spam filters to ensure high delivery rates. Like everything we do for our clients we measure the results of our email campaigns so we can report results accurately.
Social Media for Electricians
How can you use social media to grow your electrical business? It all starts with understanding that social media is the new word of mouth.
The best way to use social media is to enhance the engagement and loyalty of your existing customers and by extension of that and social media platforms, you will grow your repeat and word of mouth business.
It is unlikely that a customer will continually return to your company website, but by creating social media platforms you can continue to engage with your customers on a regular basis and direct them back to your website when new information is added.
We can help set up and manage your social media channels making sure they stay up to date with new and interesting content for your followers.
Online Marketing Tips From Our Blog
Creating a website that generates sales leads can be a great way to get potential customers interested in your Electrical and Security business.
There are two common models for website layout: the full-width layout and the fixed box layout. This article explores the advantages and disadvantages of each. Both can be employed to create an effective website layout, provided that usability is considered.
Reviews are an essential part of running a successful electrical, fire and security business. They help potential customers form an opinion about your services and can also be used as powerful marketing tools.
Do you own an Electrical, Fire or Security Company and want to increase your leads, sales and revenue?
We can help scale your business to the next level with the confidence that your marketing will support sales. We set up reliable lead generation systems that will give you a steady stream of new enquiries every week.