To grow your business and connect with more people, you need to be visible to your customer through a variety of touchpoints – and social media will help you do just that. However, with social media you need to be strategic about when you post. When sharing content with your audience, how often is too often?
There are a number of ways you can measure how well your website is performing online and how visible you are in your local area for customers looking for electrical or security companies. This blog explores a number of different areas that can help you understand where to put your focus and what you should be tracking to make your website more visible.
Social Media now plays a massive part in any online marketing campaign for a business looking to increase leads and sales. You can guarantee that any current or future electrical customer is on social media at some point during the day/week, so using social media has become an essential tool to use.
In this blog we hope to give you some simple tricks that should help you leap ahead of your competitors and grow your enquiries. Here are 7 top tips that you can start using today – simple and effective ways to grow your business online.
Content marketing is one of the best ways to attract potential customers to your electrical or security business. Quality content, when created correctly, can and will drive a lot of organic traffic to your website.
Getting new customers for your electrical or security company should always be a key focus for your marketing. But, don’t ignore customer retention as a key element of your growth strategy. Email marketing campaigns can be a great way to increase your customer retention. In this blog we talk about the best ways to implement an email campaign to keep you front of mind with your existing customers.
Most electrical companies should advertise on Facebook at some point. It’s cost-effective and, if you do it right, it can help your business to grow. The issue is that while Facebook adverts are effective, a lot of electrical business owners don’t know which objectives to choose for their adverts.
Getting your content to the people who are most likely to use your services is not as simple as it used to be. The best way to succeed is to make sure that your social media posts stand out in a crowded playing field.
If you are an electrical or security company looking to reach new customers in your local area then you could benefit from Google’s Local Service Ads. These adverts help customers quickly find local companies that are also backed by Google’s Guarantee.